For rental businesses, every booking matters. Whatever industry your rental business is in, small changes in how you attract and retain customers can make a big difference to your revenue. Booqable’s coupon codes for rental businesses are one of the most effective tools to boost bookings, increase repeat rentals, and attract new customers.
Without automation, applying discounts can be time-consuming, prone to errors, and frustrating for both your staff and your customers. With Booqable’s advanced coupon code feature, discounts are easy to set up, distribute, and apply to orders. That means less manual work for your team, and more time to focus on growing your rental business.
How coupon codes work
In Booqable, coupon codes are found in your Settings under the Pricing section. This is where you can create new codes, choose whether they’re a percentage or fixed amount discount, and decide which products can or cannot be discounted. You can enable or disable codes at any time with a simple toggle, giving you complete control over your promotions.
Once created, coupon codes for rental businesses can be shared in multiple ways:
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Sent directly to customers by email
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Posted on your website or social media channels
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Handed out in person at your physical store
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Included in digital marketing campaigns
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Displayed on signs or flyers at your location
Discounts are applied automatically and proportionally across an order, either by the customer entering the code during online checkout or by your staff adding it manually in-store. This flexibility makes them ideal for both online and offline rental sales.
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Re-engaging past renters
Reconnecting with previous customers is a proven way to increase bookings. By reminding them of their last experience and offering an incentive, you increase the chances of them returning to rent again.
With Booqable, all your customers’ details are stored in the Customers page of your account, including their email addresses. You can send discount codes directly to these renters as part of an email campaign. To grow your list further, you can add a tickbox for marketing consent in your checkout settings, ensuring new renters can opt-in to future promotions.
To make this even easier, Booqable’s integration with Mailchimp allows you to set up automated re-targeting campaigns with your coupon codes included, so you can bring past renters back without lifting a finger.
For example, a bike rental shop could email last year’s summer customers with a “SUMMER15” code, encouraging them to book their next ride.
Benefits of re-engagement include:
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Encouraging repeat bookings with minimal effort
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Keeping your brand visible and top-of-mind in a competitive market
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Turn one-time renters into loyal customers
Re-engaging past renters through coupon codes not only increases your bookings but also builds long-term relationships that keep your business thriving.
Rewarding loyal customers
Appreciating your most loyal renters helps you create strong, lasting connections. When customers feel valued, they are far more likely to continue renting from you rather than looking elsewhere.
Booqable lets you easily generate coupon codes that are perfect for distributing loyalty rewards. You can even create a simple manual email template with Booqable to send after a booking ends, including a thank-you message and a space to paste in your promo code or discount link for that particular customer.
For example, a ski rental business could offer a returning family of four with the surname ‘James’ a “JAMESSKI” code for their next season’s booking, encouraging them to come back year after year.
Benefits of rewarding loyalty include:
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Increasing customer lifetime value
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Strengthening trust and appreciation with renters
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Positioning your business as the go-to choice for your rental niche
Rewarding loyal customers with coupon codes builds goodwill and ensures your most dedicated renters keep coming back every season.
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Enticing new customers to try your services
Coupon codes are also a powerful way to attract new renters who haven’t experienced your services yet. Offering a first-time discount helps remove hesitation and encourages them to book.
Using Booqable, you can create a code like “WELCOME10” and promote it through your website or social media. You can also include it in your email marketing campaigns targeted at new renters in your area, helping you reach potential customers right when they’re searching for rental options nearby.
For example, a camera rental shop could display this offer to new customers, making it easier for them to try renting instead of purchasing equipment outright.
Benefits of attracting new customers:
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Lowering the entry barrier for first-time renters
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Growing your customer base quickly
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Turning trial renters into repeat clients
By enticing new customers with coupon codes, you can turn curious visitors into paying renters who may stick with your business for years to come.
Unlock growth with coupon codes
Coupon codes for rental businesses are more than just a discount—they’re a smart way to grow your bookings, increase customer loyalty, and attract new renters. With Booqable, you can set up, distribute, and manage coupon codes with ease, saving time while optimizing your profits.
By re-engaging past customers, rewarding loyal renters, and enticing new faces, coupon codes give your rental business the boost it needs to thrive in today’s competitive market.
