Thomas, the founder of Maatwerk Photobooth, has utilized Booqable to build a unique business in the Dutch photography and event experience market. The name “Maatwerk” itself speaks volumes, meaning “custom-made” in English – a perfect descriptor of their approach. Based in Gelderland, a province in The Netherlands, they serve major Dutch cities with custom event photobooths. Thomas transitioned from what started as a standard photography service to creating an all-in-one photobooth rental experience, specializing in delivering custom photobooths that cater to both commercial and private events.
Due to Maatwerk Photobooth’s client base being diverse, ranging from businesses hosting corporate events to individuals planning private celebrations, each photobooth is manually customized to meet the specific needs of every event. This is one of the reasons why Thomas quickly realized that their existing management process, which relied on lead forms and manual Google calendar tracking, was neither scalable nor future-proof. Looking for an all-in-one solution to take care of the time-consuming rental management for him, he chose Booqable to handle everything - from running a professional rental website to managing inventory and payments with ease.
Switching to the Rental Website Builder
The turning point came when Maatwerk Photobooth discovered Booqable’s rental website builder. Before this, their customer journey was challenging, requiring potential clients to navigate through complex web forms and manual price calculations. The Booqable rental website builder changed this entire process.
The website builder helped Thomas create a completely unique and professional online presence without any coding knowledge. By using the platform’s simple design tools, he could customize every aspect of the site - from color schemes and fonts to layout and imagery - ensuring the website perfectly reflected Maatwerk Photobooth’s brand identity.
The easy-to-use interface allowed for smooth integration of their brand story, showcasing their custom photobooths and unique service offerings. With just a few clicks, they created a stunning, fully functional rental website that looked like it had been designed by a professional web development team. Thomas and his team found the transition remarkably smooth. They selected from ready-made templates, easily added their own images and text, and customized the colors and styling to match their brand. The built-in availability feature instantly reserves photobooths and displays real-time availability directly on their rental website.
One of the biggest advantages was the ability to run their rental website directly through Booqable, removing the hassle and extra costs of separate website management. The photobooth rental software provided a clear, professional online presence that showed their business’s quality and attention to detail.
Accepting payments online with iDeal
For a business operating in The Netherlands, payment integration is crucial. Booqable’s Stripe integration solved this challenge by enabling iDeal payments, the country’s most popular payment gateway. This feature made the customer booking experience quick, secure, and familiar to local clients.
The Stripe integration connects with multiple international payment gateways easily. This payment connectivity allows Maatwerk Photobooth to accept payments from other popular payment methods such as credit cards and PayPal. Moreover, the integration directly syncs with the Booqable online checkout, providing real-time payment status updates that are instantly reflected in the backend dashboard.
From the Booqable backend, Thomas can generate instant payment links or use card authorization features when needed, providing flexibility for various booking scenarios. Customers can now complete bookings with a few clicks, using a payment method that feels familiar and secure.
Day-to-day management with Booqable
Booqable changed how Maatwerk Photobooth runs its daily tasks and schedule. Their typical day now follows a workflow that better supports the business and frees up even more time. The process begins with checking the dashboard schedule, which provides a live overview of upcoming pickups and returns of the day and week.
Thomas can quickly update webshop orders, assigning a photobooth product stock item number before updating the order as picked up. This ensures each photobooth and accessory item is accurately tracked and accounted for at all times, preventing equipment loss and double bookings from online orders. The system’s simple interface allows for easy preparation of deliveries, with downloadable and printable packing slips that make logistics simple and straightforward.
The mobile app has also been a game-changer for their business, enabling the team to track orders on the go and manage communications effectively. Payment management has become incredibly smooth, with direct integration through the Stripe gateway allowing instant and secure transactions.
Thomas has significantly reduced the time spent on customer communication, as the automated system handles most booking inquiries and details. The business has experienced a notable increase in booking numbers, with the online process attracting more clients. By adding upfront customer payments, they’ve eliminated the hassle of complex contract setups. Perhaps most importantly, the team has achieved better communication with delivery staff, making their work easier.
A goal for growth
With their sights set on growth, Maatwerk Photobooth aims to expand to 10-15 photobooths in and out every day. The numbers already speak volumes. Where they once primarily served existing photography clients, they are now attracting new customers through their online platform.
The switch to Booqable has been more than just a software change; it’s been a complete business update. From a manual, time-consuming rental process to a simple, professional operation, Maatwerk Photobooth has proven that the right rental software can help small businesses grow and succeed.
