Since 2004, Jonas Hamrin has been building Watt & Volt in Stockholm, Sweden to the success it is today. The company has become a standout player in the audiovisual rental industry, transforming how businesses approach equipment rentals. What began as a sole audio installation company has blossomed into a complete service provider offering six different product segments: installation, consultancy, programming, service, maintenance, and rental.
Primarily serving front desk and office managers looking to extend their existing AV systems with rental equipment, Watt & Volt stands out in a competitive market through its unique “can-do” approach. The company doesn’t just deliver products; they forge relationships with their clients, providing a personal touch that sets them apart from traditional rental businesses.
As the business grew, Jonas saw the need for better software to manage their inventory and run the business smoothly. The challenges were clear: tracking availability, managing rental scheduling, and keeping pricing consistent.
Boosting revenue with product management
By using Booqable, Watt & Volt unlocked a powerful strategy for boosting revenue through careful inventory management and smart pricing abilities. Booqable allows them to define an individual product’s pricing based on variation, such as product size, and rental duration, such as more expensive rates for shorter durations and lower rates for longer durations.
“With the help of Booqable, we have started to charge for all items in project rentals, ensuring nothing is overlooked,” Jonas explains. “Many small details add up to relatively large sums of money.”
The pricing features have been a big change. Booqable lets the team set different rates for short-term and long-term rentals, creating flexible pricing models that increase revenue. For instance, they can now offer discounted rates for extended rental periods while keeping profits high, or apply higher prices for special equipment or peak seasons. This level of pricing detail has directly helped increase their average order value and overall revenue.
Utilizing the Booqable Mobile App
The Booqable mobile app has changed how Watt & Volt manages its daily work, becoming a key tool for the entire team. More than just a simple tracking app, the mobile app provides a complete solution that keeps the business running well, even when team members are away from the main office.
Jonas and his team use the app’s features to watch and manage their rental inventory in real-time. The app lets them check upcoming rentals, track equipment locations, and manage deliveries with great ease. Team members can quickly view the week’s schedule, confirming which items need to be prepared, transported, or returned. This instant access and control has greatly improved how they work.
The mobile app’s easy-to-use interface means team members can update order statuses, confirm bookings, and talk to customers directly from their smartphones. Whether a team member is on-site at a client location or working away from the office, they can access all critical rental information instantly.
Day-to-Day operations transformed
For their manual rental order process, the Booqable backend has become a key tool. When a customer contacts Watt & Volt via phone or in-office consultation, their team can quickly create a complete rental order. The process begins by adding detailed customer information into the system, capturing all needed contact and billing details. They then input the specific rental dates, giving them an immediate view of product availability.
The backend interface allows them to easily browse through their entire inventory, seeing real-time availability of each item. As they discuss potential rentals with customers, they can add products to the order easily, getting an instant overview of the total rental package. Once the order is complete, Booqable generates a professional quote with a ready-made email template, which can be sent directly to the customer with just a few clicks.
As the order progresses, the team updates the order status in real-time. When the customer accepts the quote, they can mark the order as confirmed, assign specific stock items, and generate an invoice. The payment status is updated throughout the process, providing complete transparency and financial tracking.
Goals for the future
Watt & Volt has ambitious goals for growth. Within five years, they aim to increase their revenue to 25 million SEK (roughly $2.3 million USD), with rental services accounting for 5 million SEK (roughly $500,000 USD).
For Watt & Volt, Booqable is more than just an AV rental website or equipment rental software - it’s a key partner in their business growth. By solving key business challenges and providing easy-to-use tools, Booqable has helped this Stockholm-based company improve their rental process and set the stage for significant expansion.
